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Unique Way To Show Personal Charm
Jul 16, 2018

Cufflinks history and culture

Ending the fate of the bottom of the box for more than 30 years, the cufflinks once again returned to the popular front. With the return of retro style, the recovery of women's suits, wallets, and old-fashioned watches, as cigars, red wine, and martini become fashionable, the status of wrists has become increasingly prominent, and cufflinks have begun to show their individuality in a unique way. Charm.

Cufflinks appeared in the Renaissance and were popular in the late 17th century. In the 17th century, both men and women began to use lace or string to tie the cuffs without the use of lace to make the cuffs, to prevent dust and cold wind from entering the sleeves, and then they began to use the jewelry to decorate the cuffs and knots, gradually There is a cufflink ornament. In the early 18th century, the cufflinks were still hand-crafted, and by the early 19th century cufflinks were machined. The production of colored cufflinks began in the early 18th century, and the popularity was widespread after the Russian Bolshevik Revolution in 1917.

During the war, people's interest in cufflinks gradually decreased. After the war, with the reopening of technology and the world market, the cufflinks began to recover again. The white gold cufflinks are inlaid with the letters E and W made up of diamond particles.

Speaking of cufflinks, I think there are still many people in China who have never heard of it. In an MBA class, I did an investigation. 90% of people have never heard of cufflinks. Only a few young people know a little. Even if you know how to wear it, you know less, and you can only wear it if you have a formal occasion. In fact, in the West, cufflinks have become a favorite item for young consumers in recent years. When the casual style is too popular, they feel that wearing a formal style with a snack is another new attempt, and even a weekend can be dressed up. Fan. At present, the most popular style for young men is the silver classical architectural style, coupled with the intaglio pattern and the modern coin pattern design, consumers are eagerly awaiting. Leisure activities and sports-themed cufflinks are also popular, such as fishing, hunting, equestrian, football and more.


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